Shiseido Ultimate Sun Protector Lotion SPF 50+ Sunscreen

WHAT IT IS

Invisible SPF 50+ sunscreen with a protective veil that becomes even more effective in heat and water.* An ocean-friendly formula for face and body that keeps pace with active and outdoor activities. 5 oz. Made in USA.

WHAT IT DOES

Shiseido’s newest innovation builds on its WetForce technology with the addition of HeatForce technology. Together they create SynchoShield, an invisible, lightweight protective veil that’s strengthened by heat and water.* The silky sunscreen delivers peak protection that goes on clear and rubs in quickly without any residue. For use on face and body. The ocean-friendly formula is free of oxybenzone and octinoxate and compliant with Hawaii regulations. For all skin types. Dermatologist-tested. Opthalmologist-tested. Non-comedogenic. Water-resistant 80 minutes.

HOW TO USE IT

Shake well and apply liberally to face, neck, and body, 15 minutes before sun exposure. Reapply every 2 hours, or after 80 minutes of swimming of sweating, and immediately after toweling dry. To get the full broad-spectrum protection, apply one ounce of sunscreen (a shot glass full) to your entire body. Not using the correct amount will lower the level of sunscreen protection significantly.

INGREDIENTS

• WetForce technology: Negative ions in the formula combine with positive ions in perspiration and water to create an additional layer of invisible sun protection. As you continue to sweat and get wet, the product becomes more effective without any white cast.
• HeatForce technology: A heat-sensing essence in the lotion becomes activated by external heat, forming a stronger barrier.

*In a test by 104 women, applying the formula to face and body: During application: 100% said the formula blended quickly and comfortably onto skin. After 4 hours: 98% said their faces felt moisturized 96% said the formula remained resistant to water, perspiration, and heat.

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